• PROJECT WORK & PORTFOLIO

    Work on REAL company projects in teams


  • SMALL CLASS SIZE

    Our Product Design courses  are a maximum of 15 people


  • 6 WEEK COURSE

    Live teaching once a week in Evenings


  • EXPERIENCED TEACHERS

    The course is taught by Product experts in their field

The Product design course is designed to provide you with the approach you’ll need to develop your feature or startup idea and transform it into a product, and ultimately a business. Product design blends psychology, visual design, and UX principles to teach you product validation, and a customer-centric approach. After you’ve designed your product we will also teach you the relevant metrics to track to ensure feature success, including Product-market fit, Churn, and the Pirate metrics (Acquisition, Activation, Retention, Revenue, Referral).

Our next Live Online Product Design Course starts soon on Tuesday June 30th

Secure your place from £199

Who Can Get Involved

  • UX’ers

  • Researchers

  • Program Managers

  • Product Managers and Strategists

  • Digital and Interaction Designers

  • Data Analysts and Developers

What You Will Learn

Idea Validation

Develop, validate and refine your ideas to build for a product/market fit using the lean
canvas approach. You’ll also understand how to define what your MVP should be.

Personas and Jobs to be done framework

Learn how important product personas are in feature development, how to develop
these and how to use them to influence your design decision making when
implementing a customer first approach.

Research, Design & prototyping software

An Introduction to essential design software such as Sketch,Adobe CC,Zeplin,QuickTest and Invision,alongside sketching and prototyping tools.During the course you’ll get the opportunity to apply these to live briefs when working in groups, and receive industry expert advice throughout.

Design Facilitation

Throughout the course you will develop strong workshop facilitation skills and learn
design process insights for you to apply to your current role.

Research & testing methods

Learn a wide array of user research techniques including, User interviews, UX audits &
tear-downs, ethnographic studies, and surveys.We’ll pair this with how and when to
conduct them, and how to analyse your insights

UX Principles & visual design fundamentals

Delve into the psychology behind designs, by focusing on behavioural economics
frameworks and designer ethics. You’ll be taught the designers mindset and how to
approach and solve a problem

Metrics and success measurements

Define what feature success looks like, alongside which metrics you should be looking
at to measure and improve over time, and why they’re important

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