Who Can Get Involved
Product Managers and Strategists
Digital and Interaction Designers
Data Analysts and Developers
Work on REAL company projects in teams
Our Product Design courses are a maximum of 15 people
Live teaching once a week in Evenings
The course is taught by Product experts in their field
The Product design course is designed to provide you with the approach you’ll need to develop your feature or startup idea and transform it into a product, and ultimately a business. Product design blends psychology, visual design, and UX principles to teach you product validation, and a customer-centric approach. After you’ve designed your product we will also teach you the relevant metrics to track to ensure feature success, including Product-market fit, Churn, and the Pirate metrics (Acquisition, Activation, Retention, Revenue, Referral).
Develop, validate and refine your ideas to build for a product/market fit using the lean
canvas approach. You’ll also understand how to define what your MVP should be.
Learn how important product personas are in feature development, how to develop
these and how to use them to influence your design decision making when
implementing a customer first approach.
An Introduction to essential design software such as Sketch,Adobe CC,Zeplin,QuickTest and Invision,alongside sketching and prototyping tools.During the course you’ll get the opportunity to apply these to live briefs when working in groups, and receive industry expert advice throughout.
Throughout the course you will develop strong workshop facilitation skills and learn
design process insights for you to apply to your current role.
Learn a wide array of user research techniques including, User interviews, UX audits &
tear-downs, ethnographic studies, and surveys.We’ll pair this with how and when to
conduct them, and how to analyse your insights
Delve into the psychology behind designs, by focusing on behavioural economics
frameworks and designer ethics. You’ll be taught the designers mindset and how to
approach and solve a problem
Define what feature success looks like, alongside which metrics you should be looking
at to measure and improve over time, and why they’re important
Presentation: Product design overview
Role overview & definition, inclusive of T-Shapes designer
Double diamond approach to product design. UX principles & UI fundamentals
Intro to ‘The mindset of a designer’ and group workshop
Converging your insights into concepts & workshop
What are Personas and how are they valuable
The five whys, User flows & use cases, lean canvas, storyboards, jobs to be done, user stories, Sketching & wireframing your concept
Business and developer delivery
How to present and listen to stakeholders. How to brief developers, receive their input and deliver designs to them, inclusive of assets. Developer languages and keywords that are important to know
Research: What is research, why is it important and how should you use the insights discovered.
Research methods, matrix and group workshop (user interviews, ethnography, market research, UX audit)
Insights into sourcing participants
Research plan for group project and analysis creation.
Validating your assumptions through user & usability testing. Feedback & iteration workshop
Low-Fi prototyping & Hi-Fi Prototyping, Usability testing plan based on UX principles, Iterating on your designs through feedback and design critiques.
Understand the principles of UX copywriting and explore writing micro copy.
After you’ve launched, What now: Presentation & Workshop
What metrics are important to your business after you’ve launched, and how can you monitor and improve them – inclusive of the pirate metrics. An introduction to agile process and the importance of Retros.
Fields & principles of Service Design
Increasing participation through co-creation
The T-shaped person
The process end to end
Introduction to Service Design challenge and work groups
(stakeholder maps, service safaris, blueprints, personas, journey maps, the five whyS, Design scenarios, customer journey canvas, storyboards, jobs to be done, design principles, user stories)
Tools to validate and strengthen a product-service idea (Service Ad, Dramatic Arcs, Service Blueprint)
What our students say about us
I’m very happy taking the Beginner Course with UX Academy and I genuinely feel that I have a great and solid understanding of basic UX skills I can now build upon. The teachers were amazing, and they also gave us a great insight into the industry and the possible career options in UX.
An inspiring and very passionate set of teachers guided us through our journey through UX learning.
I found the course really engaging and insightful. The tutors have a wealth of knowledge to share, and the opportunity to work through a live brief is invaluable. I’d highly recommend this course to anyone interested in a career in UX.
I am very satisfied! The quality of teaching is at the best standards, the teachers are very committed and it’s fun!
Having done both the Beginner and Intermediate UX design courses, they gave me confidence and sparked my passion for UX. I have now taken this knowledge and put it into place at my work and personal life in the form of building a website for my family business. All of the teachers were very knowledgeable and open to questions. They also had immense patience and great real-life examples. I am so happy to have been part of the course and to have met many wonderful people. I’d definitely recommend it!
As a startup founder and product manager, the UX Academy helped me to understand how designers think. The training improved the way I work with designers.
The MUXL 8 weeks training course is a great introduction for a beginner looking to work in the field or anyone curious about the UX industry. The scope of topics covered by four industry experts ranged from ideation, flow creation, wireframing basics, usability testing methods, and stakeholder management. Each three-hour workshop held once a week involved a trainer presenting their topics of expertise followed by a series of team exercises to expand on what was learned.
I’ve recently completed the brilliant UX Academy course run by Mobile UX London. With many UX courses popping up all the time, here are a few of my thoughts on this particular course. Firstly, it was great user experience. Having already been working as a Junior UX Designer for a few months, the course was a great way of consolidating all my knowledge. It also allowed me to brush up on areas in which I haven’t worked on as much.
One of the most valuable aspects of the course was gaining a better understanding of the break down of the different stages of the User Experience and having the chance to put each of them to the test in teams. Working in a start-up, we go through most of the stages informally but it has been very helpful knowing how to run through things in a more structured manner.
The course was a really good introduction and overview to UX. It presented all elements of the process from inception to completion.The course also presented the opportunity to work through an idea while learning important concepts.
The interaction was really good – I also really appreciated the resources as it was good to go over them after the course. Sometimes it’s hard to take all of the information in, having the resources allowed me to do so in my spare time.
The course has given me food for thought. I’m still as in love with UX as before, so that’s good. It’s given me ideas for where to find decent resources and how to use them. Now that I have completed the course I will be more confident to challenge people’s assumptions when we are building new products, and I feel more confident that this is the right path for me. ‘It is better to learn something than to be right’ – I’ll be carrying this phrase with me from now on!
As a project manager from a development background, now that I have a better understanding of the basics of UX, I can make more informed hiring decisions and communicate more effectively with UX professionals to make sure the products we put out have optimal UX designs.
I think my favourite moment on the course was the introduction to creativity exercises. As an example, we took a random object and used its properties to generate a much broader range of design references for our service. Our object was a silver toy aeroplane that was also a pen and, as a result, we ended up focusing more clearly on whether our service needed to be tangible and what ethos of interaction it would bring for the user. We asked different types of questions: Would it be sleek or modular? What would the balance of play and function be?
Reason to choose our university for your future