Homepage first impression template
Tests whether people grasp what a page is for, and trust it, after a five-second look. Use it before you launch or change a homepage.
- Shown for
- 5 seconds
- Questions
- 3
What participants read first
You will see a web page briefly. Look at it as if you had just landed on it. Then answer a few short questions.
Questions
- What do you think this company or product does? (Short answer)
- What do you remember most? (Short answer)
- How trustworthy does this page feel? (Rating, 1 to 5)
The design
This starter leaves the image empty. You add the screenshot you want to test.
Frequently asked questions
What's in the homepage first impression template?
The wording shown to participants, a 5-second exposure and 3 questions. The image is left empty, so you add your own design.
Can I change it?
Yes. Edit the title, the instructions, the exposure time and every question, or add and remove questions. The template only fills the form in for you.
How many people should I test with?
Five-second tests are quick, so aim for 15 to 20 people if you can. A handful of answers is a quick sanity check, not proof.
Do I need an account?
No. You can build, preview and download without signing in. You only sign in to share a link or save your work.